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户外LED显示屏广告与传统户外广告对比

【时间】2018-11-21【来源】上海代孕

随着社会的发展,科技的进步,各大品牌公司对户外广告的要求越来越高,比较古老的户外广告模式(如单立柱广告、灯箱广告、桥体广告、三面翻广告等)已不再满足用户的需求,传统的户外广告已经造成了视觉疲劳。户外广告商们不得不跟随科技的步伐,于是出现了户外LED显示屏广告,那么它究竟比传统户外广告好在哪里呢?
(1)观赏性强
传统广告形式只能以图文表现,且缺少创意,容易让人忘记;而LED显示屏通常设立人流量多的公共场所、交通要道,以直观、形象、生动的广告形式吸引收视人的主动关注、范围更广,比传统媒体更具强制观赏性。
(2)方便快捷
传统广告发布信息不及LED显示屏发布信息便捷,传统广告每发布一次信息,都得对整个广告进行行重新设计与更换,且需要人工成本,耗时耗力;而LED显示屏厂家广告只需通过数据线连接或者无线通信方式与电脑连接,只要在电脑中进行简单设置,就可以用来发布广告内容,既方便又快速。
(3)不受限制
传统广告形式内容有限,不能完整地表达出广告内容;而LED显示屏广告,经营者和发布者可以随时更新LED显示屏广告内容,只需要操作控制电脑,更新过程不受其他外部条件的限制。


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